Welcome Makeda Mays Green to the LaunchPad Board

We’re thrilled to welcome Makeda Mays Green to the LaunchPad Board of Directors. A powerhouse in media and cultural insights, Makeda brings deep expertise and a lifelong commitment to understanding and uplifting diverse audiences. As the Senior Vice President of Digital and Cultural Consumer Insights at Nickelodeon—and with prior leadership roles at Sesame Workshop—her career has centered on equity, education, and the transformative power of storytelling. These values directly align with LaunchPad’s mission to create real access and opportunity for underrepresented talent in entertainment, sports, and finance.

Makeda’s leadership in using media as a tool for impact, combined with her involvement in global initiatives around mental health, gaming, and hunger relief, speaks to the values we hold dear at LaunchPad: purpose, progress, and people. Her insights and voice will be invaluable as we grow our programs, expand our reach, and shape the future of our work with integrity and imagination.


Makeda Mays Green

SENIOR VICE PRESIDENT, DIGITAL AND CULTURAL CONSUMER INSIGHTS, NICKELODEON

Makeda Mays Green is Senior Vice President, Digital and Cultural Consumer Insights at Nickelodeon. In her role, she evaluates the most effective ways to reach diverse target audiences through innovative research methodologies across Nickelodeon’s platforms.

Previously, she served in a leadership role for the Education & Research, Digital Media division at Sesame Workshop (the creators of Sesame Street), where she examined the potential of current and emerging digital media platforms to provide quality educational material to children and families.

She has delivered several keynote addresses, headlined at numerous national conferences and guest lectured at Harvard University, New York University and Temple University. She is the author of Makeda: Moving Up in Media and has appeared on The Learning Channel, CNN, MSNBC and Good Morning America Now.

Green is also a proud advisory board member of Raising Good Gamers, an initiative developed to create positive change in the culture and climate of online video gaming for youth; 100 Billion Meals, a global effort led by renowned lifestyle coach Tony Robbins to end acute hunger and food insecurity; and the Ferguson Public Library (Stamford, CT). Most recently, she joined the Global Mental Health Task Force, an initiative spearheaded by Dr. Deepak Chopra and the Chopra Foundation, as an advisor to the Games and Immersive Media Working Group.

She holds a B.A. from Wesleyan University and an M.A. and Ed.M in Psychology from Teachers College, Columbia University. Green resides in Stamford, CT with her husband and three children.

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